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Post by Deleted on Apr 25, 2014 23:41:56 GMT -5
Okay @clena and Laura, meet me at my house and we can binge watch Friends together....she says as she bursts into a rendition of Smelly Cat. I"ll join you, chicas...I love Friends too!!! I'll have an extra-hot latte, Socmom!!!
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Post by Reyna on Apr 26, 2014 10:54:05 GMT -5
Preliminary RatingsWhose Line Is It Anyway? = 0.5 Demo / 1.69 Viewers Hart of Dixie = 0.3 Demo / 0.93 Viewers
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Post by airam702 on Apr 26, 2014 14:16:23 GMT -5
Preliminary RatingsWhose Line Is It Anyway? = 0.5 Demo / 1.69 Viewers Hart of Dixie = 0.3 Demo / 0.93 Viewers
i never understand ratings just like stocks ...Demo?? means Demographic??
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Post by Bill the beast on Apr 26, 2014 15:04:00 GMT -5
There's no accounting for taste.
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Post by ·· K å t ·· on Apr 26, 2014 15:24:07 GMT -5
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Post by Reyna on Apr 26, 2014 15:24:47 GMT -5
i never understand ratings just like stocks ...Demo?? means Demographic?? That is correct airam702.
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Post by Laura on Apr 26, 2014 15:49:35 GMT -5
It was brilliant. I love her, and her writing. Re promotion, I suggested a while ago that after the official announcement, we should demand promotion and proper advertisement of The CW, or CBS.
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Post by pippin on Apr 27, 2014 3:40:36 GMT -5
Isn't it..but not uncommon. Wish someone would take BATB from CW lol just saying Even if it was an April Fool's posting, I liked the idea of BatB on Netflix. Getting picked up by Netflix could get the show some new press, Netflix itself would probably spend some $$ advertising the fact that the acquired the show, away from the stigma attached with being on the CW, the show might have gained new viewers who wouldn't ever consider watching anything on the CW, and free from network constraints, the show could even be a little more "adult." Re promotion, I suggested a while ago that after the official announcement, we should demand promotion and proper advertisement of The CW, or CBS. Think at this point it is sort of the chicken and egg thing. Promotion costs money. The CW already doesn't cover its programming costs through ad revenue since it's ratings are so low and Beauty's ad rates dropped from some $40,000 per 30 second spot for season 1 to $20,000 in season 2 -- reportedly lowest of all the programs on the broadcast networks. Supposedly most broadcast 1 hour long dramas cost $3 million per episode and are licensed for about $1.5 million per episode. But if the CW is more like cable, then the production budget for an hour long show could be @$2 million per episode and licensing fee about $1 million. So in season 1, maybe the ad dollars they get for Beauty is enough to cover the initial marketing (however flawed) for the show with the billboards in LA and New York, radio and magazine ads etc., the per episode license fee, the producer's previews, and the promos. Then at the upfronts in May 2013, CW unveils its fall schedule to the advertisers who have all of the data from the Nielsen's showing the age, race, income level, etc. of the people watching the show and all the advertisers are willing to pay for an ad during the show is $20,000. So in Season 1, maybe the CW had $1 - $1.2 million in ad $$ for Beauty but in season 2 they only get $500,000 - $600,000 per episode and thus no $$ for promotion. Then to make matters worse, the show premieres to a .3 and under a million viewers. Now the CW's streaming deal with Netflix can make up for some of the loss in ad revenue, but the question is how much is Netflix paying for each episode of Beauty? Reportedly the amount can range from $100,000 - $700,000 but that is determined by the length of a show's run and its popularity. In terms of CBS Studios, we know from the transcript of CBS 2012 3rd quarter report to its investors that season 1 of Beauty sold internationally for more than $1.5 million per episode. In November, EW had the article about Beauty continuing to do better abroad than in the US, but I haven't been able to find any $ figures with regards to season 2 international sales. We know some countries like Australia aren't carrying season 2 so I guess it would be less than $1.5. Some international networks like Watch in the UK reportedly had a three deal for the show, but TVWise said that it was for the right of first refusal. If the ratings for season 2 aren't satisfactory, they don't have to buy the other seasons. I assume whatever episode order amount we may get - whether it's only 6 or a full season -- it will be the maximum amount the Studio determined would make the show financially worth continuing.
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Post by Laura on Apr 27, 2014 4:26:00 GMT -5
Isn't it..but not uncommon. Wish someone would take BATB from CW lol just saying Even if it was an April Fool's posting, I liked the idea of BatB on Netflix. Getting picked up by Netflix could get the show some new press, Netflix itself would probably spend some $$ advertising the fact that the acquired the show, away from the stigma attached with being on the CW, the show might have gained new viewers who wouldn't ever consider watching anything on the CW, and free from network constraints, the show could even be a little more "adult." Re promotion, I suggested a while ago that after the official announcement, we should demand promotion and proper advertisement of The CW, or CBS. Think at this point it is sort of the chicken and egg thing. Promotion costs money. The CW already doesn't cover its programming costs through ad revenue since it's ratings are so low and Beauty's ad rates dropped from some $40,000 per 30 second spot for season 1 to $20,000 in season 2 -- reportedly lowest of all the programs on the broadcast networks. Supposedly most broadcast 1 hour long dramas cost $3 million per episode and are licensed for about $1.5 million per episode. But if the CW is more like cable, then the production budget for an hour long show could be @$2 million per episode and licensing fee about $1 million. So in season 1, maybe the ad dollars they get for Beauty is enough to cover the initial marketing (however flawed) for the show with the billboards in LA and New York, radio and magazine ads etc., the per episode license fee, the producer's previews, and the promos. Then at the upfronts in May 2013, CW unveils its fall schedule to the advertisers who have all of the data from the Nielsen's showing the age, race, income level, etc. of the people watching the show and all the advertisers are willing to pay for an ad during the show is $20,000. So in Season 1, maybe the CW had $1 - $1.2 million in ad $$ for Beauty but in season 2 they only get $500,000 - $600,000 per episode and thus no $$ for promotion. Then to make matters worse, the show premieres to a .3 and under a million viewers. Now the CW's streaming deal with Netflix can make up for some of the loss in ad revenue, but the question is how much is Netflix paying for each episode of Beauty? Reportedly the amount can range from $100,000 - $700,000 but that is determined by the length of a show's run and its popularity. In terms of CBS Studios, we know from the transcript of CBS 2012 3rd quarter report to its investors that season 1 of Beauty sold internationally for more than $1.5 million per episode. In November, EW had the article about Beauty continuing to do better abroad than in the US, but I haven't been able to find any $ figures with regards to season 2 international sales. We know some countries like Australia aren't carrying season 2 so I guess it would be less than $1.5. Some international networks like Watch in the UK reportedly had a three deal for the show, but TVWise said that it was for the right of first refusal. If the ratings for season 2 aren't satisfactory, they don't have to buy the other seasons. I assume whatever episode order amount we may get - whether it's only 6 or a full season -- it will be the maximum amount the Studio determined would make the show financially worth continuing. That was really informative, thanks a lot But there are some small things they could have done, but didn't. Like adding #BatB while the show was on (I saw many US Beasties complaining about this) , more promos & sneak peeks, producers' preview etc. These videos are up on The CW YouTube channel, so I guess they don't cost much? I really don't know much about advertising and marketing, but I think this show has been neglected by the networks, or I don't know, whoever responsible for the PR. Even on The CW's official Twitter account, you find much more tweets about other shows (not just TVD & SPN, even HOD and other shows with low ratings) than BatB. But again, thanks for the info
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Post by anapi -season3baby :) on Apr 27, 2014 5:34:03 GMT -5
Isn't it..but not uncommon. Wish someone would take BATB from CW lol just saying Even if it was an April Fool's posting, I liked the idea of BatB on Netflix. Getting picked up by Netflix could get the show some new press, Netflix itself would probably spend some $$ advertising the fact that the acquired the show, away from the stigma attached with being on the CW, the show might have gained new viewers who wouldn't ever consider watching anything on the CW, and free from network constraints, the show could even be a little more "adult." Re promotion, I suggested a while ago that after the official announcement, we should demand promotion and proper advertisement of The CW, or CBS. Think at this point it is sort of the chicken and egg thing. Promotion costs money. The CW already doesn't cover its programming costs through ad revenue since it's ratings are so low and Beauty's ad rates dropped from some $40,000 per 30 second spot for season 1 to $20,000 in season 2 -- reportedly lowest of all the programs on the broadcast networks. Supposedly most broadcast 1 hour long dramas cost $3 million per episode and are licensed for about $1.5 million per episode. But if the CW is more like cable, then the production budget for an hour long show could be @$2 million per episode and licensing fee about $1 million. So in season 1, maybe the ad dollars they get for Beauty is enough to cover the initial marketing (however flawed) for the show with the billboards in LA and New York, radio and magazine ads etc., the per episode license fee, the producer's previews, and the promos. Then at the upfronts in May 2013, CW unveils its fall schedule to the advertisers who have all of the data from the Nielsen's showing the age, race, income level, etc. of the people watching the show and all the advertisers are willing to pay for an ad during the show is $20,000. So in Season 1, maybe the CW had $1 - $1.2 million in ad $$ for Beauty but in season 2 they only get $500,000 - $600,000 per episode and thus no $$ for promotion. Then to make matters worse, the show premieres to a .3 and under a million viewers. Now the CW's streaming deal with Netflix can make up for some of the loss in ad revenue, but the question is how much is Netflix paying for each episode of Beauty? Reportedly the amount can range from $100,000 - $700,000 but that is determined by the length of a show's run and its popularity. In terms of CBS Studios, we know from the transcript of CBS 2012 3rd quarter report to its investors that season 1 of Beauty sold internationally for more than $1.5 million per episode. In November, EW had the article about Beauty continuing to do better abroad than in the US, but I haven't been able to find any $ figures with regards to season 2 international sales. We know some countries like Australia aren't carrying season 2 so I guess it would be less than $1.5. Some international networks like Watch in the UK reportedly had a three deal for the show, but TVWise said that it was for the right of first refusal. If the ratings for season 2 aren't satisfactory, they don't have to buy the other seasons. I assume whatever episode order amount we may get - whether it's only 6 or a full season -- it will be the maximum amount the Studio determined would make the show financially worth continuing. thanks pippin i always really like your analysis of ratings etc - it is very informative rational and makes a whole lot of sense regarding markets there have been some new markets after season 2 aired such as india who also got a longer term deal but as a bundle - with other shows such as elementary etc also beauty is still doing still well in the uk - it is in the same channel as before (which is not one of the main 5 channels but still quite popular) and its viewership has been steady since season 1. it used to be number 2 after grimm but now it is number 3 since believe also started
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Post by sweetrosie29 on Apr 27, 2014 7:08:44 GMT -5
Yes it's on Watch channel which I love and they have sone good show's our show of course being the best and what's nice to see us that they have for the past week been given it good pr along with other shiws on that channel too. The only bad thing is they use the clip if Vincent patching himself up on the bed and the red head is there but i just focus on Jay it's just nice to see it being promoted at least by one channel who show it maybe the CW should do the same.
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Post by anapi -season3baby :) on Apr 27, 2014 7:54:00 GMT -5
Yes it's on Watch channel which I love and they have sone good show's our show of course being the best and what's nice to see us that they have for the past week been given it good pr along with other shiws on that channel too. The only bad thing is they use the clip if Vincent patching himself up on the bed and the red head is there but i just focus on Jay it's just nice to see it being promoted at least by one channel who show it maybe the CW should do the same. Where are u based in the UK?
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Post by VinCat❤Destined on Apr 27, 2014 8:18:15 GMT -5
Okay so I was thinking about the crap some sites post about live+7 doesn't make a difference and how fans influence has nothing to do with renewals right?
Well they can eat there articles and choke on them (j/k) but that maybe the case for other networks but not the case of CW point in case last year's CW renewal announcement. .in it it also says about the People's choice awards and it states the jump in live+7 viewing.So it does matter. Just clarifying for the ignorant people called critics and sites like the bear.
Here is the announcement from last year...
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Post by VinCat❤Destined on Apr 27, 2014 8:18:35 GMT -5
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Post by sweetrosie29 on Apr 27, 2014 9:32:10 GMT -5
I'm based in the West Midlands how about you?
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